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Free Pint enjoyed a major presence this year at Online Information 99 in London. Thank you to all those who popped by the stand to say "Hi". We managed to give out over 4,000 leaflets and an equivalent number of beermats ...
We organised a series of "Working the Web" seminars which were presented during the exhibition, and William Hann (Managing Editor) spoke at the conference.
Below you will find descriptions of each of the sessions, and to the right you can download each set of presentation slides or view them here on the site as Web pages.
If you don't already subscribe to Free Pint, then please visit the homepage to find out why people find us an invaluable free resource.
Use the Internet to Enhance Your Career
Theatre 351, Tuesday 7th 13.00-14.00 and Wed 8th 13.00-14.00
Sue Hill, Sue Hill Recruitment and Services Limited
Sue Hill has been recruiting in the information sector for over ten years.
In this seminar she will guide you through the new ways in which you can
use the net to search for jobs, apply for jobs and prepare for interviews.
In addition she will show you how by becoming proficient in its use you can
enhance your job prospects. Another skill for the CV. Electronic CVs?
Now there's a thought! They are just the same as paper ones or are they?
As always Sue will point out that the basics of sound preparation are
important too. This time there is more to reveal than might meet the eye.
Use the Internet to Enhance Internal Communications
Theatre 351, Tuesday 7th 16.20-17.20, and Theatre 501 Thursday 9th 12.00-13.00
Martin White, Intranet Focus Limited.
Martin White has been in the information business for nearly three decades.
In this seminar he will share with you ideas that you can quickly implement
when you return to your desk-top to stimulate the exchange of information,
knowledge and expertise amongst your staff by using the resources of the Web
for research and current awareness, and by using Web technology within your
organisation to create an intranet. The result will be a more effective
organisation and more motivated staff. Attendees will be given a checklist
based on Martin's suggestions and a list of key Web-based resources.
Use the Internet to Promote Your Offerings
Theatre 351, Thursday 9th 10.30-11.30
William Hann, Free Pint Limited
Being the founder and Managing Editor of Free Pint, William has used a wide
variety of low cost tactics to promote the newsletter over the years. He
will give tips and suggestions on the whole process of promotion. This
starts with identifying objectives, deciding where to advertise, and making
sure your Web site has all the necessary components. He will discuss
submitting to search engines, handling the response, and analysing who
has responded and from where. He will also highlight some invaluable
resources for those responsible for spreading the word about their
Internet offering.
Use the Internet to get More Done in a Day
Theatre 351, Wednesday 8th 16.20-17.20
William Hann, Free Pint Limited
William Hann has been running a busy Internet consultancy for a number of
years, and is therefore well placed to give tips on using the Internet
to streamline daily communications and tasks. These will include using the
Web as a research and lead-generation tool, through to ways of managing a
virtual team, located remotely. He will show how to use the Web and email
to automate many mundane tasks, including automatic handling of
information requests, distribution of publications, and the management of
virtual discussion forums.
Using email newsletters to market your services
Sales and Marketing track, Conference, Tuesday 7th 16.00-17.40
William Hann, Free Pint Limited
They say: "The Web is not just a useful source of prime sales and marketing information, it is a highly profitable channel for marketing and selling goods in the global marketplace. In this second industry specific session learn from the experts and get down to the means and methods of marketing and selling your product successfully via the Web."
We say: "William will be joining Jim Sterne (Target Marketing), Ray Taylor (eyeconomy) and Paul Caplan (Evolve, UK) to explore the various aspects of marketing on the Web."
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